how social media impacts seo

How Social Media Affects Search Engine Rankings [Infographic]

Social Media has become an integral part of Search Engine Optimization. It has also created a bit of confusion about whether social signals impacts Google SERPs. But that doesn’t mean that SEO is dead or Social Media is not going to replace SEO. They both have to go hand in hand simultaneously. Back in December 2010, Danny Sullivan showed how Google and Bing considers social signals as a part …

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Increase Moz DA

How To Improve Your Website’s Domain Authority [Infographic]

Domain Authority or DA is a website metric created by Moz (formerly known as SEOmoz). It is one of the most important comparative metric known to webmasters. Sites with higher DA tends to get more traffic and ranks higher in SERPs. By now we all know that Google’s Toolbar PageRank is dead. As Google’s Webmaster Trends Analyst John Mueller mentioned in a Google Webmasters’ Hangout: There are a few things where we …

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How to optimize a web page

The Anatomy of a Perfectly Optimized Web Page [INFOGRAPHIC]

When it comes to on-page SEO, webmasters always talk about meta tags and keyword density. But SEO can be tricky. The web page you are optimizing must be crawled by robots, as well as it must be engaging for the viewers. You might have seen Google is constantly changing it’s algorithms which simply means that some technical aspects of your Search Engine Optimization strategy might be right today … and …

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Google’s 200 Ranking Factors

Google’s 200 Ranking Factors [Infographic]

Since its inception in 1998, Google’s algorithm became more and more complex and volatile. Those days are gone where meta tags and backlinks used determine your website’s SERP rankings. But now a days maintaining and improving your website’s rankings can be exhausting. Rand Fishkin from Moz has explained this in this slide how it has changed [slideshare id=42770201&doc=seo-changed-2015-arial-141216141115-conversion-gate02&w=650&h=500] Every time Google changes its algorithm, SEOs …

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